Service
Motion Branding
A reusable 2D/3D motion language for brand identity, communications and campaigns: how typography, transitions and graphic elements move together.
The Problem
When each video starts from scratch, typography, transitions and pacing drift away from the identity.
The Solution
I define the motion rules and create the agreed examples or templates so your team can apply them across content.
The final quote specifies which deliverables, versions and revisions are included.
Deliverables to agree
Process
Where it can be used
This service establishes how a brand moves across multiple pieces. A single logo animation may be one part of it, but the scope is broader: typography, transitions, timing and practical examples.
Scope and delivery
The handoff should suit the people who will use it. We review their tools, recurring formats and production needs before deciding which templates and guidelines are worth building.
FAQ
Is this a new visual identity?
It builds on an existing identity. A logo redesign or full brand identity is a separate scope.
Can we start with fewer elements?
Yes. We can prioritize the most-used elements and define later additions separately.
Will our team be able to edit the templates?
We agree on software, formats and editing requirements before production. Editable templates and documentation are listed explicitly in the quote.